By Dave Sherwin

This article explores some of the lies and half-truths about automated signups, as well as laying out a strategy for legitimate distributors into your business using the advantage of the internet.

The buzzword in online Network Marketing right now is "Automated signups". To old-fashioned Network Marketers that toil, sweat and bleed to drag new distributors into their businesses they either think automated signups are an illusion, or, once introduced to the concept, they cannot sleep until they figure out how to do it.

So, are automated signups a crock, or the real deal? Automated signups are possible in online Network Marketing, but most of the hype you see about them is simply misrepresentation. For example, I know of several marketers in free programs, or $2 trial signups for example, that have plenty of automated signups. In addition, it sounds great on a web site:

"Through my super duper ultra secret methods I recruited 3,200 people in less than a year!” Sounds great, right? Here is the question: how much does the "guru" with 3,200 free (or very cheap) signups make? Probably very, close to nothing. They usually have a "Wizard of Oz" business- looks great but has no substance. They hope a few of those cheap signups will actually up-grade to a monthly autoship product, but very few do. The prospects were just lottery players joining free programs hoping to strike it rich without doing anything.

Alternatively, have you seen any ads like this: "I'LL BUILD YOUR DOWNLINE FOR YOU!" Somebody who has figured out the key to automated signups usually posts the ads. The problem is they have not figured out how to build a real, solid, duplicating business. One super marketers building the whole thing by themselves built no good down line. It is a house of cards business. Successful online Network Marketing businesses MUST have the following elements:

1. Products that people want, and will pay for with or without an opportunity attached.

2. Great prospecting systems.

3. Duplication. Everybody in the business can do what you do, and teach the simple methods to their recruits.

Network Marketing is about building a large organization of independent associates. Not a large organization of lazy daydreamers.

So how do you get automated signups? There are two ways. The hype; promise the world, beg them into your business strategy, or the real strategy that actually works AND builds a solid, duplicating down line. However, before I reveal the strategy, there are a few things you should have in order first:

1. You must be in a company with low start up expenses.

2. Your product must have sizzle, and be easily demonstrated on a web site.

3. Your product must be affordable, so that people would buy it with or without an opportunity attached.

You may be wondering why I focus so much on the product. It is important to understand that in network marketing there are two ways to make money. One way is a glorified pyramid scheme; the method of making commissions on exorbitant entry fees. I do not like this method and personally, I think it is unethical. The second way is to get a large group of people buying products on an autoship basis, and to recruit an army of customers and customer getters. This makes more sense, and I sleep better at night, knowing my income comes from providing goods to the marketplace, rather than doing aggressive marketing designed to get large amounts of money out of people up front.

Therefore, here are the components you need to get automated signups:

1. A great web site. It has to be STRONG. Ideally, it should include a professional look and feel, a flash presentation, a way of capturing prospects information, and a fear of loss element, such as listing all the people that have joined your business recently.

2. A single product focus. No one will automatically join a company because of a catalog of great products. However, they will sign up for the one outstanding, revolutionary product. You can introduce your catalog later if you have one.

3. A small range of start up options, ideally under $100.

4. An autoresponder system to follow up with your prospects.

Once you have these elements in place, your job is to invite as many people to your web site as possible. Our experience has been 3-5% of visitors will sign up on an automated basis, but that number goes up to 10% if we call web site visitors on the phone.

In addition, we attract great people using this method. They are not lottery players; they are real people who appreciate a good opportunity when they see one. In addition, they appreciate the automated system, and want to know how THEY can do it Science Articles, not how I can do it for them!

Dave Sherwin is an expert network marketer that has discovered how to build a massive global organization using little more than his computer and internet connection. To learn more see:http://escapethematrix.net/x2o