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By Stuart Elliott

Interestingly enough, the majority of people who ask me if their sales letter is too long have missed the boat somewhat.

Their mind is focused on the length of their sales letter rather than the job the sales letter has to do. When they do that, it is impossible to write in a manner that will convince the reader to take action and buy their product.

No, your main focus when writing a sales letter must be on the job it has to do and that, in a nutshell, is to convince the reader that he or she needs to buy your product.

Pay special attention to the word 'need' here. You must focus upon the emotional need of the reader - this could be nothing more than simple 'one-upmanship' over a neighbor instead of a logical need.

For it is a fact that man…

"Buys based upon emotion and justifies that decision with logic."

Just think about that statement for a second. When was the last time you bought something based purely upon cold hard logic? Probably never, right? It was your emotions that directed you toward the purchase and the logic that justified it.

Take a shiny new car as an example. (And by the way, 'shiny new' is a subtle emotional trigger...)

If you were to look at the purpose of a car through the eyes of cold hard logic, there would be very little reason to buy one with all the latest gizmos that are designed to pamper you. (And cost you more.)

All a car has to do is get you from A to B safely, dryly and quickly. Given that logical explanation, who has need of a radio, electric windows, self-adjusting vibrating seats, automatic distance sensor for reversing, and so on?

They don't help you in the primary purpose of getting from A to B, do they? No, rather they serve to pamper you at an emotional level.

So going back to your sales letter, you need to identify these emotional triggers inside your prospect and write about them in an exciting way that is sure to trigger those emotional needs further.

If this means that you have to write 30 pages of copy to do so then do it!

The more you have to write, the better the chances you will have of getting the sale.

However...

Don't just go and write thirty pages of waffle or repetition. You should ensure that your pages are full of emotional excitement, not just page after page of boring old features.

Also, prove how your product has helped others. Social proof in the form of testimonials from other satisfied customers is a powerful addition to your sales copy. They are usually written in a persuasive, emotional way. The testimonial writer has bought your product and it has helped him or her; often, it is all that needs to be added to your copy to convince your reader to buy.

Going back to the car again...

Here are a couple of features that will do nothing to add excitement to your sales letter:

Auto reversing distance sensor...

It has the latest auto-reversing, distance sensing device.

"So What?" You say, " What use is that to me?"

--------------------

Vibrating Seats:

The seats vibrate as you drive.

"Err... Excuse me?" You think, " Why do I need a car that has seats that shake about when I drive? I mean, if I drive over a bumpy road, I'll get the same effect won't I?"

--------------------

Blah, blah, blah... What is this doing for your prospects emotional needs? Nothing! It's just another page full of boring old words, Goodbye!

Now, if you change the above sentences to something like...

For the auto reversing sensor:

Save Money On Your Insurance Premiums...

The truth about sky rocketing premiums is out. Major insurance companies have admitted that 60% of all claims for minor bumps on vehicles they insure is due to parking bay mishaps.

"Many people just don't know how big their car is and accidentally bump into another one when maneuvering around in busy parking lots..." Quoted an Insurance company spokesperson.

The shocking truth is, your premiums are being loaded due to others carelessness, but...

Now you need never worry about those fools or how big your car is again, because XYZ model will actually tell you when you are getting too close to another car. This means you have the pleasure of driving and saving on your insurance premiums at the same time.

--------------------

For the vibrating seats:

Personal Masseuse, Yours Absolutely Free With Every Car...

Imagine your very own personal masseuse... yours to pamper you as you drive... takes away the stiffness in your back and legs in an instant... You stay fresh and alert while you drive, arriving safely at your destination - No other car has massaging seats that will pamper you like a king.

--------------------

Don't these two paragraphs create a little more excitement in your mind?

All you have to do when you write your sales letter is keep building more excitement with every word until your prospect suddenly says "Wow! I gotta have one of those!"

It doesn't matter if you have to write 50 pages of copy to create that feeling, as long as you keep the excitement building up, your copy won't ever be too long.

Remember that your sales letter has to be exciting and long enough to do its job otherwise you won't get the sale.

Copyright (c) 2006 Stuart Elliott

Stuart Elliott is a world-class copywriter who has written numerous articles about sales letters and copywriting. Drop by: http://howtowritekickbuttcopy.com to pick up your Free Copywriting Power Guide.
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When used correctly, forums offer new as well as experienced business owners the perfect platform for promoting new ideas and products. They're also a great way to acquire one-way links. While forums have their benefits, they also have the potential of creating huge damage to your business. One wrong thread could send a lot of bad press to your site as well as to your email account.

Forums can be a great place to learn new ideas and bounce ideas off other people. But they require a lot of time. More often than not, it's far better to spend that time concentrating on marketing your business rather than trolling the forums.

The following five points underscore why spending time in forums can be hazardous to your site's health.

1) It's not a matter of if but when you'll get flamed

The problem with forums is that you never know when things are going to get out of hand. Without any reason or warning, you can become a flame target.

I can guarantee that at least one person will not agree with you. This isn't so bad as long as the dialog takes place within the forum. But these online arguments can get out of hand and spill over into blogs, other forums, and through email.

2) Link bandwagons and useless comments

One of the low points of any forum is that 95% of the posts tend to be completely useless. Many posters are only participating in the hope of getting some mileage from a forum. For people who own a similar business, posting on a forum is the perfect way to gain some exposure and get one-way links to boot. Many times, they don't add any value to the forum.

Then there's the typical flood of "I agree" comments. These "valueless" comments can suck an excessive amount of your time.

3) Everyone's an expert

There's an old saying, "If everything is important, then nothing is important." I believe this applies to forums as well.

The problem isn't for lack of experts. The problem is trying to decipher the real experts from the flack. Unfortunately, it's almost impossible to differentiate good advice from bad. This is somewhat like the blind leading the blind. Misleading advice abounds. It takes time to acknowledge the good experts from the "wannabe" experts. Time better spent elsewhere.

4) Old and stale information

People post comments and information based on what they've read or heard about. Unlike a typical publication, with its overabundance of editors, assistant editors, and fact checkers, forums are open source. You have to do your own fact checking.

Another problem is information that's just plain old. What may have been true a few years ago may not apply today. For instance, web rings were very popular in the late 1990s. Now, they're simply known as link farms. But there's plenty of information-- old information-- that shows up in search results concerning web rings; much of it in forums.

5) Writing truthful, thoughtful comments is a fad

While some forum discussions have their golden moments, many threads are one sided or between two or three parties. I liken it to two groups of people, each standing on opposite walls in a gym screaming at each other. Unfortunately, many times the good comments get stuffed underneath the bad, disrespectful, disparaging comments.

While forums certainly have their place, they shouldn't be an all too often hangout. Most webmasters would find they can achieve their site goals faster and more efficiently if they focused on their sites rather than the forums.

Jerret Turner, CEO of LinkAcquire.com, can help you build one-way links for better search results. Visit him at http://www.linkacquire.com. Download a free copy of Jerret's new work, The Little Linking Instruction Book, by visiting http://www.linkacquire.com/signup.html.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
One of the things that many Internet marketers do is run forums. Let's face it, getting a nice active forum going can be the key to making a nice income online. The problem with running your own forum, unfortunately, is that you're going to have to deal with forum spam. It's a big pain in the backside, trust me on this. So how do you deal with it? This article is going to give you a few no-nonsense methods to deal with forum spam.

The first thing you need to do is get moderators. There is no way that you're going to be able to run a forum on your own, especially if it gets popular. Moderators are a must in keeping a forum clean. Offer your moderators incentives to do the job. Maybe give them the right to occasionally post ads, especially if you're running a non-ads forum.

The next thing you need to do is use Captcha to keep forum spam down. This will at least stop the spam robots from posting. Yes, there is automated software that will post spam without the person having to go to the forum physically. By using Captcha, the robots will be stopped cold in their tracks.

For the real live human spammers who don't seem to want to give up, there are a few things you can do in order to discourage them.

The first thing is to ban their IP address. In many cases, these people are running off of a static IP address. In the cases where you're dealing with people who are using computer cafes to do their spamming, this isn't going to be much help. But you will cut down slightly on spam by banning IP addresses.

When all else fails, turn the forum into a paid access only forum. This will definitely keep the spammers away. While you may end up losing some of your members, the really serious ones will stay and you'll end up making an income directly from your forum. If you don't want to go that route, you can try disabling signups to your forum for a few days. This will discourage many spammers and hopefully send them on their way.

Dealing with forum spam is not fun and it's a war that isn't easily won. However, by following the above tips, you can greatly cut down on your forum spam.

To YOUR success,

Steven Wagenheim

Tired of busting your behind for peanuts online? Go to my web site and find out how I earn a monthly income that exceeds 5 figures and how I can help YOU do the same. Get your free report at http://www.mysecretarticles.com/report.html.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
The Internet is continuously evolving. It has been incorporating all current technology into its domain and has thus stood the test of time and storm. From video conferencing to class sessions delivered online, it has touched almost every aspect of life. But none has been as popular as Instant Messaging, which gave birth to smiley icons, a product of man’s quest to make cyberspace as social as possible.

Smiley icons are sequences of characters and symbols which represent different facial expressions, human feelings and sometimes even social gestures. They were first developed in an attempt to make the web as humanly social as possible. Later on, however, they were extended to represent all forms of humor, nationalism, celebrities and all kinds of things. And yes, it is still developing.

So, what are the most popular classes of smiley icons?

Emotions: Smileys are used to represent most human emotions. The most popular ones are smile, frown, wink, laugh, mock, tongue sticking out, etc. These are very frequently used in chat rooms and online forums.

Cartoons: From smiley icons of fat guys scratching their pot bellies to other weird symbols, there are a whole bunch of cartoon smileys that may have quite a lot of appeal to you and your lifestyle. All you have to do to get these smileys is search them online and follow the instructions to download them.

Ideologies: Since people of all faiths, creeds and nationalities partake in the discussions at the forums and chat rooms, some smart guys came up with smiley icon that represented religious symbols, socio-political identities like national flags and others. If you have been wondering how that guy that you always meet in the chat room gets to display a waving US flag, now you know.

Celebrities: Celebrities are more like gods nowadays. There are people who have made a fortune just writing about them. So it shouldn’t surprise you that we now have some emoticons that represent them. From politicians like former president Jimmy Carter :(=) to celebrities and TV characters like Pamela Anderson &:-)3 or Alladin @:-) , there are many classes of icons that represent most things we care about, and these icons are continuously evolving.

If you want to master the arts of the internet world, you have to learns its ways and be a part of its cyber culture, which includes understanding and rightly using smiley icons to deliver warmth to your online posts and break the ice created by the screen.

Craig Thornburrow is an acknowledged expert in his field. You can get more free advice on smiley icons and animated smiley faces at http://www.smileyicon.net and http://www.smileyicon.net/animate-your-messenger-conversations-with-animated-smiley-faces.html.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
Black Hat SEOss will definitely impress you with all the aces up their sleeves, but if you do not want your website to be black-listed by popular search engines such as Google, then it is recommended that you try other better options that are available. Generating traffic to your website is no doubt important, but if you have long-term business plans then you need to realize that what is even more important is building and maintaining the credibility of your website. It is only when credibility is maintained that you can you hope to retain users on your website and, most importantly, motivate them to buy products or services that you might be selling through your website.

So, what is the best way of building credibility? Well, the truth is that there are many ways of doing that. However, if you are looking for the best solution, then I will recommend that you opt for forums that act as the perfect platform for user interaction. You see, when you start a forum on your website, what happens is that users develop positive perceptions about your website-- something that helps a lot in building the desired level of credibility. Since forums are places where users are allowed to share their views and experiences, both negative as well as positive, it naturally leads to a feeling of communion amongst those who throng your website. This helps a lot because users then feel more at ease while using your website or when buying products and services that you might be offering through your website.

Building credibility through forums should be your first priority because by doing so you not only increase traffic to your website, but also reduces costs and improves profitability of your online business. This becomes a possibility because when you have a successful forum, you no longer have to invest huge amounts on Internet marketing or hiring writers, bloggers, and SEOs. All the marketing and content gets done automatically by forum members without you having to spend a single penny. Even the mundane SEO tasks such as keyword optimization get done in the process and that, too, without raising the hackles of search engines, something that is always a possibility with SEO-assisted optimization techniques. You see, when users discuss topics related to your website, it automatically leads to the requisite keyword insertions, something that the search engines are most likely to take notice of in a positive way. That’s the magic of forums!

So now that you understand the importance of building credibility through forums, it is all up to you how well you implement that on your website. However, before you actually start a forum, you need to take certain precautions because just like any other technique, forums too have their limitations and disadvantages, especially when not used in the prescribed manner. You may be planning to get the best forum software, but believe me, if you do not know the tricks and techniques involved, you will not be able to make much progress even with the most advanced software programs. So, instead of risking your investments, I would recommend that you first learn the intricacies and the tricks of the trade.

Ryan Chua is a professional IT and Onlne marketing consultant for the past 5 years. Ever since running his own traffic and profit-generating websites, he has been teaching others how to do the same for their own online endeavours. For more information, visit http://www.ForumSecretsRevealed.com.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
When you are beginning your internet network marketing business, it is likely that you will be on a shoestring budget. One of the first things that you need to do with internet marketing is to build your own list. This list will be comprised of targeted prospects that are interested in the niche market that your business focuses on.

Participating in forums is an excellent way to quickly begin generating targeted traffic. Responsible and targeted forum marketing can help you do this. You need to find forums related to your niche market. Posting frequently and answering members' questions is the first forum marketing tip. Put your unique selling proposition in your signature with a link to your website. If people like what you have to say, they will visit your website. This article discusses six forum marketing tips to help you build that targeted list.

Forums are online communities where members interact with each other through posts. A distinguishing characteristic of a forum is its specificity. Forum threads are very topic-specific. These threads discuss one topic only.

Here are six forum marketing tips to help you generate ongoing targeted traffic.

1. Determine your expertise and find appropriate forums that you can join. Look for active forums that have topics related to your business or expertise. Create new threads there, offer your knowledge, and help others--frequently. This will build your integrity and expertise.

2. Create a linked signature and include it at the end of your posts. Do not use an affiliate link.. You can use this to sign your posts. This signature must lead to your web site. The traffic you generate from it is very highly targeted.

3. Manage your forum affiliations. Do not try to post replies or threads in every forum. Find five to seven forums where you will become active and then ramp up so you make at least five forum posts daily.

4. Create interesting threads on the latest 'hot' topics. You will see that a lot of people are talking about a certain problem and are trying to find the right solutions for it. You can create a thread which offers your solution in a step-by-step format. This will continue to build your integrity and expertise.

5. Reply to existing topics with quality answers. Look for questions which people post because they want to know more information about it. Reply to the topic with a quality answer. If you do this often, people will look to you as an expert and will start to respect your opinions. They will then enter your prospecting funnel to get more information from you because they trust you.

6. Use a system to save and track your forums and posts such as Forum Fortunes, which saves a lot of time because it saves and tracks all of your posts and forums.

Following these forum marketing tips will help you establish yourself as an expert, develop trust and build relationships. Many people will contact and join you because of the information, help and assistance you continue to provide.

Jon Roussel is a successful internet marketer in Beverly, MA. He helps people succeed with a home-based business that will generate a long-term reliable leveraged residual income. Learn more at http://www.jonroussel.ws, Jon Roussel's Website.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
What is this mystical thing called Web 3.0 that everybody is waiting for? It's like the silhouette of a stranger through the dense fog. Man or Monster? Friend or Foe? That is the nature of predicting the future. From afar, everything looks good. From up close, it's a mess. The good news is we can affect the future, the future is not some inevitable result assigned to us.

What will Web 3.0 look like? Let's start with how the web has evolved and go from there.

What happened?

In the old days, you really needed to read a whole book to get all the nuggets of knowledge from an author. With search engines, you can get to what you need faster and faster. So more people can now publish more ideas. Referred to as Web 1.0, static websites have sprung from every corner of the world.

Fast forward to today. The core of Web 2.0 is the latest generation of user-contributed content.

The unit of communication has shrunk dramatically. Instead of publishing a book or article, we can publish a simple blog. Just a few words and we're done.

The speed of publishing has increased dramatically. It's now lightening fast, from the author's very first thought to the moment the reader understands it.

Multi-user collaboration has become massively parallel. Forums, chats-- people are communicating everywhere.

With Web 2.0 applications, anyone can easily set up a blog or a shop on eBay. Or even join the major Web 2.0 sites like Wikipedia, Facebook, and Digg. These sites provide dynamic user-contributed content. People now flock to Web 2.0 sites because they can find any idea, or any community.

What's Missing?

So if things are so good, what's wrong?

Well, Google often returns a whole bunch of garbage, because it can't read our minds. That's because search terms aren't expressive enough. Search terms are not sufficient to provide your meaning, your context. There are billions of pages out there now, with text that can only be understood after being read by humans. So with search results, we must wade through pages and pages before we get what we're looking for.

So to solve this problem, why not make these billions of pages contain the meaning, not just the words? Why not create an engine that understands your meaning, instead of just today's simple search terms? Will that work?

What's Not Happening?

Web 3.0 has been touted as the savior. So what is it?

It's been 6 years since the prediction of the Semantic Web evolution, with RDF, OWL, SPARQL, RIF, metawebs, and ontologies. It's a deep mess. You have to be either crazy or a genius to figure that stuff out. Another faction has Web 3.0 pegged as becoming a service, somehow transforming unstructured information into structured information. Somehow, if machines talk to each other more effectively, people can access the right information quicker. That's wishful thinking.

Why will this grand vision of Web 3.0 involving intelligent machines never happen? Because humans will never be surpassed by machines in judgmental intelligence. To be interested in certain things-- that is a uniquely human trait. To belong to groups-- that is another human trait. Because a machine-generated solution, regardless of how advanced, cannot replace humans. In the end, only humans can help other humans.

What's Next?

Web 3.0 is about ideas and knowledge. It's not about shopping or entertainment. Technology-wise, we're ready for the next generation of the web, the real Web 3.0. We have everything we need to create that vision. Let me describe that vision.

Different words have different meaning to different people. Different people are identified by different demographics. There's no need for the machine to understand all that meaning stuff. As long as people understand, and communicate with the smallest possible unit of related meaning: The question and answer.

By simply matching questions with other similar questions, and by grouping the answers from all the experts, users are given access to the best possible knowledge available from all perspectives. You can thus learn at a much faster rate, bypassing the uninteresting noise for the interesting nuggets of knowledge.

Are You Ready?

If you could benefit from a more accurate search by providing accurate demographics, wouldn't you?

If you could benefit from a more accurate search by asking what you're interested in, wouldn't you?

If you could benefit from a more accurate search by answering what you know, wouldn't you?

If you could benefit from a more accurate search by rating what you like, wouldn't you?

The next generation of the web will make use of what we like, what we know, and what we've done to give us what we need. Based on our recent search history. Based on our demographics. Based on our ratings, our questions and our answers.

Given your usage, the system should know what you're interested in, and should show you questions based on the community you naturally belong to. So you will not have to avoid people you find annoying ... the system will segregate you naturally. Also, other people similar to you will, through their ratings, constantly be finding things that are interesting to you. This system is adaptive, so that as your interests change, your search results change with you.

The good news is Web 3.0 is here. And it's simpler than anybody would have thought. The bad news? It's just not what anyone expected.

We are trying to start our vision of Web 3.0 at http://www.helpglobe.com. Come join us!]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
The majority of Internet Marketers are always looking for some additional places to promote products for free and get some free traffic. But when thinking about this, did you ever consider "Forum Marketing"?

There are loads of Internet Marketing Forums and even highly specialized forums for almost any niche market. They all serve many purposes. First of all, they are an informational resource, but did you know that they can also help you to grow your business?

- By contributing posts with valuable information and by being active in the forum, you can easily brand yourself as an expert in your niche and everybody likes to buy from experts rather than from the "average Joe".

- By posting regularly to these forums you can also generate a flood of backlinks to your site.

- By promoting your website with your signature tag, you will get a lot of free traffic to your sites and sales you never would have made without that.

The first trick to doing this successfully is to properly utilize the signature tags of your postings, because it’s only this little signature tag that is promoting your website, product or service. Look at the terms of every forum to make sure your signature lines comply with the rules. Then make your tag eye-catching, sticky, create it like an email headline so that it attracts the reader to click the link and read more.

And please: don’t contribute just "Me, too!" posts or silly questions.

The second trick is the information value of your post. You have to really show some expertise to the forum members to get them interested in what you have to offer and to encourage them to click on your signature lines.

Follow these simple steps and do not to blatantly advertise your business, but contribute valuable content and in a short time, you will see fresh and targeted traffic coming to your site. You have built trust and credibility within the forum community and this will pay! Not only will you make more sales, you will have backlinks from an authority site with a high Page Rank and that means additional search engine traffic!

The critical point in forum marketing really is: do respect the community, be patient and contribute value to place yourself as an expert. And do not even think to spam the forum using some tricky software tools. You will be banned immediately.

If you do it the right way, forum marketing will become a powerful weapon in your marketing arsenal.

Gitte Dabek is a home business expert. She is running a website listing and rating legitimate home business opportunities. If you are interested to read more about the Top Home Business Opportunities, visit her at http://www.top-home-business-opportunities.net.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
So you need to test your new product concepts against prospects, customers, or the trade. Concept testing explores consumers' reactions to a proposed product, message, or ad.

But you have limited time to get voice of the customer reactions and insights about your concepts. And the target segment is difficult to recruit into a traditional focus group room.

Product and marketing managers face these problems all the time. The good news is that online bulletin board focus groups can help you with concept testing.

What are Online Bulletin Board Focus Groups?

The purpose of online bulletin board focus groups (BBFG) is to gain qualitative insights about prospects and customers. You want to understand their perceptions, attitudes, opinions, and behaviors about a topic.

A bulletin board focus group consists of a moderator, 10 to 20 respondents, and observers.

Moderators, respondents and observers meet on a bulletin board focus group web site. But they don’t need to meet at the same time. They can login any time during a BBFG session.

Bulletin board focus groups typically run for three days. The moderator posts questions and concepts, and respondents post their comments. Observers watch.

How Bulletin Board Focus Groups Work

The moderator recruits, screens and invites respondents to a bulletin board focus group.

But, rather than meet face-to-face, participants login to a secure (https) bulletin board web site, using a username and password.

The moderator sets the ground rules, builds rapport, and launches questions, concepts, and probes using a moderator’s discussion guide.

The moderator controls what respondents see, and when they see it: questions, concepts, and respondents’ responses.

Respondents post their comments: opinions, perceptions, attitudes and descriptions of behaviors.

Observers can direct the moderator to probe respondents’ answers. By the way, the respondents cannot see the observers.

Transcripts are immediately available for analysis. You get instant word-for-word quotes and insights.

Qualitative Product Concept Testing

This is how you use bulletin board focus groups for concept testing.

The moderator presents concepts on the BBFG web site. This is where you can show products, ads, messages and web sites. The moderator shows concepts using several formats: written descriptions, images, video clips or web sites.

Respondents mark-up concepts, using mark-up tools available with BBFG technology. For example, they can highlight words and images they like and dislike. And they can add their comments about specific items in the concept.

You gain valuable voice of the customer information about your concepts. You see specific words, sentences and images that respondents like and dislike. They reveal their feelings and thoughts about your concepts.

You can see if customers’ perceptions about concepts match up with your perceptions.

Another useful BBFG tool is “uninfluenced answers.” The moderator can control when respondents see other respondents’ posts. With the uninfluenced answer feature turned on, respondents must answer a question before they can see answers from other respondents about the question. The moderator can reduce group bias, using the uninfluenced answer feature. Uninfluenced answers are an ideal tool for concept testing.

Benefits of Bulletin Board Focus Groups

Using bulletin board focus groups, you can assess customers' or prospects’ reactions to product concepts, ads, messages and web sites quickly. You get rich, voice-of-the-customer, word-for-word quotes and actionable insights.

Plus you avoid travel time associated with traditional face-to-face focus groups and save thousands of dollars in travel expenses.

You can even interview busy executives, subject matter experts, professionals, and on-the-go people who don’t have time to attend face-to-face focus groups.

Also, you get better geographical respondent representation than face-to-face focus groups.

BBFG is a viable research tool. Seventy-one percent of U.S. adults use the Internet (early 2007), according to PEW Internet Research. That is about 160 million U.S. adults.

BBFG is one of the fastest-growing market research tools today. Many companies are turning to professional moderators who use it.

Bulletin board focus groups are effective for concept testing. Test new product ideas, ads, and messages, and gain valuable customer insights. Use insights to develop new products and marketing programs.

Copyright © 2007, Henk Hoets. All rights reserved.

Henk Hoets is an RIVA trained professional focus group moderator and qualitative marketing research consultant.

Henk has moderated hundreds of focus groups and in-depth interviews for major corporations, and small and medium businesses.

He is the founder of Hendriks Research, a qualitative marketing research firm. He also is a former product and marketing manager and 20-year veteran of the wireless industry. He holds an MBA.

For more information about online focus groups and focus group moderating, please visit http://h-focusgroups.com.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
With the present trend in marketing and online business, competition to get the a higher and better ranking is getting stiffer and a lot more complex. In order to attain the best traffic on the net, a lot of marketers and businessmen are engaging into so many highly tremendous methods of marketing. One of the most sought-after marketing tools that many are trying to experiment on is the search engine optimization, particularly the off page optimization process. You may be asking, why search engine optimization? What features does off page optimization have to be considered as one of the most sought-after marketing tools? Well, the answer to that is very basic and fundamental - traffic driven by back links.

Back links are the most essential means of generating traffic on a site nowadays. A lot of marketers and business people have seen the strong potential of off page optimization to obtain successfully numerous quality back links on a site more than its contemporaries. Back links are link addresses that you are able to generate from sites that wish to start a connection with your site. Usually, this happens under the method of SEO that requires it to be done outside the main content of the site - thus, off page optimization.

One of the best ways to get back links is through the use of the forum. If you are able to publish your message on the forum sites where you are a member, you are given the opportunity to include on the message some of your relevant information such as the company name which you represent, as well as a bit of personal information such as your name and your e-mail address. You will be given this opportunity when forum masters see your contribution to the forum site as something that is indispensable. In order to continue getting such opportunity, you continue to submit postings that contain relevancy and pertinence.

As additional information, if you are serious about generating more back links from forum sites, engage yourself into more than one forum site and allot time for each individual site. In that case, you have far better opportunity to gain mileage with considerably more net users.

Do you want to learn more about how I do it? I have just completed my brand new guide to forum traffic success, 'Secrets of Generating Traffic With Forums'

Download it free here: http://www.secrets-of-internet-success.com/2ezforums.html Traffic Generation With Forums

Sean Mize is a full-time internet marketer who has written over 1,574 articles in print and 11 published ebooks.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
Whenever we hear of internet confrontations, we think of crazy people online doing whacky stuff. That is not always the case. "Internet beef" is among the bulls with extremely sharp financial horns. Yes, we're talking about the top internet companies "on steroids" ! Google, YaHoO, Microsoft, eBaY, MySpace and the underdog slowly taking over- Facebook.

MySpace is reported as losing a slight grip on new user signups, due to prohibiting it's users from promoting their URL addresses and e-commerce business on their personal pages. Savvy web publishers desire to utlize the power of MySpace, not just to ask people to buy something, but it's also a great backlink from MySpace to have your domain name linked to. If you go to Alexa and type in MySpace to view their traffic rank, you'll see that it ranks at 6. A ranking of that number on Alexa simply equals out to be well over a billion times over in logins, logouts and new user signups daily. MySpace also prohibits the use of widgets in loading your personal content into and placing it on your page. If you have any kind of affiliate links, Google ads or anything that generates income for yourself, your MySpace account will be instantly deleted.

Google is reported to have bought more companies. Their secret plans are to create search engine friendly widgets, so that they can embed and offer these tools to users of the affiliate-owned companies they have been purchasing left and right. As Google knows they are late, Facebook has Google by the balls in creating social networking applications so that users can increase the social networking effectiveness of their personal pages. And, if you think about it, Facebook will soon have MySpace on its knees. Today, Facebook offers over 8,000 widgets. Google plans on firing back soon with their new social network called "Open Social".

These companies are all at war to grab our loyalty. They offer so many free services. If you look into the deeper picture, the more free stuff they offer, the more ad revenue they generate for their company. If you think hard enough, the same ad revenue they generate, you can too for yourself. How so? They use Google Ad Sense & affiliate links just like everyone else. The key is to network with people, use free widgets to syndicate your content, write good search engine copy, signature forums with your URL links, build many personal social pages and backlink them with your content. More content equals more traffic which equals more money for you, just like how the big boys do!

Shawn Drewry is the CEO of http://www.DrewryOnline.net

He was born & raised in Brooklyn, New York & has been in the working world for 10 years, including corporate America. As much as he did well in his jobs, someone somewhere he worked with or even the employer themselves found some reason to wrongfully terminate him. He has learned the hard way to become an independent person, breaking the shackles of traditionally following the working class.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
This is one article in the series of "InfoPreneur Secrets" which discusses tips, tricks, techniques and secrets to be a successful info product creator and marketer. This article will discuss the importance of leveraging the resources of others to literally explode your sales without much additional effort on your part.

Let me ask you a question:

What’s better than ONLY YOU promoting your product and generating sales for your info product?

Answer: Hundreds, even thousands, of marketers marketing your product FOR YOU for free!

Let us look at one of the most successful internet marketing products ever, ‘The Rich Jerk’. This is the ultimate example of a marketer effectively leveraging the resources of others.

I bet ‘The Rich Jerk’ himself doesn’t make a whole lot of sales, but he has thousands of affiliates promoting HIS products for HIM in exchange for a percentage of the sale. It’s the perfect business model for both the affiliate and the vendor.

The affiliate gets money without having to create a product. The vendor makes sales of his product that he wouldn’t otherwise have made.

The Rich Jerk is one of the must sold internet marketing info products simply because he has a huge affiliate force.

I’d rather have one thousand affiliates promoting my product passively than just have me marketing my own product aggressively.

You are limited in what you can achieve on your own. Remember that. But with the help of others, you can accelerate your internet marketing efforts by LEVERAGING the resources of others.

James Penn is an experienced niche marketer who has developed and profitably marketed a library of niche info products and reports. To discover how to create an insane passive income online by creating tiny reports, visit http://www.shortreportprofits.com

James also runs a blog which details his trials and tribulations of being an internet marketer. He posts his tips, tricks, techniques and secrets that will help YOU to make money. Visit his blog at http://www.teenagemarketer.com.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
There are many effective little techniques that encourage forum posting. One of the tricks that helps to encourage forum conversation is to end some of your posts with leading questions. "What do you think?" "How do you do it?" "Does anyone know how to ____?" Questions give an easy opening for the next person to post, just as they help foster conversation in real life.

If you start a new thread, it often is more successful if your first post is short and asks a question, as opposed to being several paragraphs in length that cover a topic more thoroughly. This is kind of surprising because you might have thought a longer post would be more intriguing, but try it and see! You'll notice a difference. So, even if you've thought about a topic a lot, try not to say much in the first post. This lets other people be "experts" too, and they will enjoy the conversation.

In writing classes they often teach you to write strong. Strong writing is well thought out, authoritative, doesn't use the word "I," has good grammar, spelling, and punctuation. But on a forum, it can intimidate others so that they won't post. If instead you say, "I think," "Gosh, how do you spell that?", include personal stuff, and so forth, it makes the writing less formal and more like you're sitting across the cafe table from an old friend! This makes others comfortable so they are more likely to open up.

Compliments about what someone posted before you also helps many of the readers to be comfortable posting because they interpret it as a friendly, gentle place. Whether face to face or online, other people will like it when they receive positive comments or are asked questions. It simply makes people feel like they are being listened to, and we all like that!

Timing is also important in encouraging good conversation on a forum. It's better to post two or three responses at a time every three or four hours, than to sit down once each evening to post because it keeps the forum fresh and people get the feeling someone is always there for them to talk to. If they check in an hour or two after they posted and they see responses, well, of course they'll be more likely to get involved in the forum than if they have to wait a day for a response.

Social network users, visit http://www.wishafriend.com/ac/holidays/christmas/ for Christmas MySpace comments. You can also find Christmas MySpace graphics at http://www.wishafriend.com/graphics/holidays/christmas/, and find Christmas Layouts at http://www.wishafriend.com/layouts/christmas/ to add to your profile.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
Becoming a top stumbler is the ultimate goal when you use StumbleUpon. I have not reached it yet, but I know it's out there.

I believe that if you follow just a few steps every day, you will reach this peak. Yes, "top stumbler" and "top stumblers" are keywords in StumbleUpon, but don't confuse them with becoming a Top Stumbler. Top Stumblers are chosen by the moderators of SU.

My friend, Brian, from NowSourcing.com, wrote an exceptional article on the flocking behavior and the effect that any social media site has. People are curious about other people, and like people flock together where there is good content. This is what makes StumbleUpon such a marvelous site.

To get Top Stumbler means that:

1. You are posting frequently,

2. You are tagging your posts with "top stumbler" and "top stumblers",

3. You have close to-- if not over-- the 200 friend limit, and

4. You are using the "Stumble" button to view other web pages from other Stumblers.

The average number of votes for a Top Stumbler is around 18,000. These are the three basics that were written about previously, plus the additional task of stumbling pages yourself. The mechanisms will take over and you will get Top Stumbler on the basis reviews as well as votes.

Previous articles on Secrets of StumbleUpon are linked in the author's information at the end of this article for your convenience so you can read up on the basics:

1. Introduction

2. Fresh Content

3. Tagging Your Posts

4. Making And Keeping Friends

Some clarification on #4:

Reviewing a person's site and then contacting them with a request to be added to your friends list is the easiest way to make friends. There is a wide choice of friends in StumbleUpon, even though it may not be the largest social site around. There are 3,698,021 registered Stumblers, so this should not be much of a problem.

I would not recommend making a person your friend until they show up as having subscribed to your pages in the friends tab, otherwise you end up with a lot that will just need to be deleted. Also, check their active date on their pages tab. I usually let them go for about a month and then "Remove Friend". Anyone not interested in the pursuits that you are interested in is not going to be much help to you.

Also, use the "Send To" button to "force stumble" your friends. Put in a brief message to get their attention. When they hit the stumble button, your page will show up. Guaranteed traffic! Takes about 30 minutes.

Eventually, you will also start getting pages sent to you from your friends. Help them out by voting! And remember this when you get a thumbs down. A thumbs down counts as a vote. It is a good thing, not to be taken badly. You expect others to take your thumbs down graciously when you give it out, don't you? You will not make many friends if you do the knee-jerk reaction and get defensive.

I appreciate the opportunity to share the information I have learned with you. This is by no means is the last post on this subject as long as I am a SU user, even though-- from a basics point of view-- this may be considered the last of this series.

The cumulative visit statistics from StumbleUpon for each of these posts:

1. Introduction - 291 (submitted on 10/1/07, 22 days)

2. Fresh Content - 692 (submitted on 10/2/07, 21 days)

3. Tagging Your Posts - 1702 (submitted on 10/13/07, 10 days)

4. Making And Keeping Friends - 1737(submitted yesterday 10/21/07, 1 day)

Anyone else see a trend?

Leonard Bartholomew, B.S. Computer Science, Is A Cardiac Computer System Administrator As Well As An Authority On Developing Home Based Internet Businesses Part Time. Read the series of articles on Secrets of Stumbleupon at http://www.moxie-drive.com/blog/2007/10/secrets-of-stumbleupon-becoming-top.html.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
In today's information age lies a hidden goldmine of opportunity in all areas of business interests. When you have been through certain things in life, it helps you to tap into the creative mind. One of the things I've been doing recently, in which I have been successful, is finding quality, business networking professionals-- some of whom are famous-- all on MySpace.

One way I like to find quality business people to network with on MySpace is to head on over to my local Walmart. In their magazine section, you'll find every topic of interest ranging from fitness, Windows Vista, PC and digital camera reviews, WWE wrestling, fishing, hunting, investing and so forth. The first thing I do is head to the business magazines and randomly select any one that may deem appealing to my eye at that very moment. If it's Forbes magazine, I'll pick it up. Then, I skim through the Table of Contents to see what sounds most interesting. From there, I select what's most useful and head on over to that section. Once I am there, I skim through the introductory paragraph, looking for people's names to use as visual keywords to myself. I do it like this sometimes because if I don't feel like buying the magazine, I can still skim for fresh names of people to look for as potential business contacts to network with on MySpace

From there, I make a list of people by specific profession. For example, "Chris De Wolfe - MySpace". I then make lists by that topic under "Social Media Folk", "Affiliate Marketing Connects", "Corporate Business Execs", and so on. Once my list is compiled, if I didn't buy the magazine, I'll then take the list home with me and turn on the computer right away. Once I am logged into MySpace, I then plug in each name into the search bar, select "People" and scan the MySpace search results. Sometimes, it may be a lot of people with the same name, but finding the right person will require making your best judgment. If you happen to know the zip code the person resides in, that helps too, as does having their e-mail address.

Another savvy way of finding quality business connects is to send a friend request to associates of persons whom you've already friend requested. For example, if Steve Forbes had a MySpace page, and I friend request him, and I see that Bill Gates of Microsoft , Steve Jobs of Apple, Jay-Z of DefJam, and perhaps Steven Spielberg are on his top friends list, I'll friend request them too. This is a very effective, yet viral way of locating quality business connections on MySpace. From this point, if some of them accept you as a friend, be sure to be courteous and sound very professional when contacting high-profile business people on MySpace. Play your cards right and you'll be surprised how much the "big wigs" pay much more attention to the "little people" like you!

Shawn Drewry is the CEO of http://www.Drewryonline.net

He was born & raised in Brooklyn, New York and has been in the working world for 10 years, including corporate america. As much as he did well on his jobs, someone somewhere he worked with or even the employer themselves found some reason to wrongfully terminate them. He has learned the hard way to become an independent person, breaking the shackles of traditionally following the working class.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
Instant Noodles are probably one of the greatest inventions of all times. The strange thing is that they really are not instant and really are not a new invention. They are just the same old noodles in a new package and marketed a little differently.

There has to be a lesson to be learned when this product is given a closer inspection. Here is something (the noodle) that is hundreds, maybe even thousands of years old. Yet it is now one of the most profitable food niche markets in existence today. Whether it is ramen, canton, bihon, pancit or whatever name it is known by locally, the concept is actually very amazing.

Anyone can purchase these same noodles for much cheaper if they buy them in bulk; bulk in this case being buying them by the kilo or by the pound. Throw in a little bouillon cube and voila, instant success.

So what is the lesson to be learned here from this marketing wonder? Is it that everybody needs to find a product that is hundreds or thousands of years old? That is hardly the case. The whole point is that anything can be sold and profited on if it is packaged correctly.

Who was the first one who packaged the noodles in portions that were suitable for one person? While nobody may know their name, it is certain that it could be looked up. Either way, if they patented the idea, there is a strong chance that they are not among the working-class people anymore.

Somebody once said that everything worth being invented has already been invented. This is probably not the case either. The sad fact of the matter is that most people will not ever come up with a patentable idea that will allow them to retire in the lap of luxury.

The whole idea behind marketing; whether it is marketing an idea, a product or information on the internet, or providing something tangible in a store; the concept is the same. Marketing and recognizable packaging has a lot to do with it, but it is mostly in the presentation.

These people offered nothing at all that was new. They repackaged it and advertised it as a convenience. Given the hectic pace in the world today, that concept is what sold the product. They knew what buttons to push to get people to buy.

It can be said that not everybody is going to have a life-changing idea or concept. That does not mean that they cannot get rich with the proper marketing. Finding a product that can be sold is an important factor. Creating a need or a desire is as important to success as is creating a sense of urgency to have that one product in particular. Closing the deal is easy when everything is packaged and presented properly. Making sure that the product is easily recognizable will generate return business, but that is another article.

Ward Tipton has been writing SEO and SEM materials for over three years now and has recently become involved in providing new and unmatched materials by an actual Work Team comprised of professional writers, technicians, engineers, editors, Internet Marketers and a gathering of talent heretofore unmatched in the world of Internet Marketing. Visit Ward at http://wardtipton.com.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
Web 2.0 offers the next generation of online marketing tools, enabling businesses to harness the power of the Internet to reach customers in unique and varied ways.

Web 2.0's primary focus is getting people together to share their expertise and thoughts through social interaction. Web 2.0 principles embrace those tools and services with social networking applications.

Just as the open source movement changed the face of software development, so has Web 2.0's open source content model changed online marketing-- a change which has the potential to accelerate your business' profits.

Think YouTube, MySpace, del.cio.us, Technorati, Digg and Flickr. These are only a few of the more popular services which have revolutionized the way businesses are reaching their online target markets.

If you are considering jumping into Web 2.0 marketing, use the following tips to help you integrate Web 2.0 into your marketing arsenal.

1. Simple but not easy: Contrary to many claims, Web 2.0 marketing takes hard work and creativity to stay ahead of your competition. Your content will have to be tended to and updated continuously. Make sure you dedicate enough time and budget to keep multiple projects running. Like any marketing strategy, time and patience are critical. Committing to a long-term strategy is ideal.

2. You have to be appealing: Adding fresh and interesting content should be a priority. News becomes old fast. This is when you will have to step up your creative activity. Experiment with podcasts, quirky background information, and news about upcoming events.

3. Check your spin at the door: People who engage in social networks do so either to share knowledge or gain new knowledge, not necessarily to buy something. Recycling old information without offering anything valuable up front is detrimental. There's no getting around it-- you must give first before you can get. If your first response is to sell, people will take notice and you will eventually be pushed aside.

4. You must stay active: Web 2.0 marketing is a two-way street that allows a business to interact with a buyer on a familiar level. You can join in by including videocasts, blogs and wikis on your own site. But, creating your own social network is only half the story. You have to be willing to seek out and participate in other active online communities.

5. Authenticity required: The internet is conducive to anonymity on every level. However, using web 2.0 marketing makes you part of a community. Misuse of that very anonymity that encourages participation can hamper or ruin your plan. You have to be willing to encourage participation without encouraging abuse.

6. Get thick skin: Not everyone will say positive things about your business. Quite the contrary. You will more than likely have to prove yourself before you're given the privilege to participate, much less sell. The way in which you handle critics will go a long way towards demonstrating your poise under difficult situations. No one likes a cry baby.

7. Multimedia rules: Traffic statistics on video sharing sites tell a tremendous story about where consumers are spending their time online. With bandwidth costs continuing to decrease, consumers' appetite for the multimedia experience will only grow. This presents an amazing opportunity for those businesses willing to invest in the latest online communication technologies.

Web 2.0 is still in its infancy. Consumers have already shown they are willing to participate in open source communities. Content, especially multimedia content, will continue to be the deciding factor in whether a business succeeds or fails online. Are you ready for the Web 2.0 marketing challenge?

Relativity is pleased to offer [http://www.relativitycorp.com/]Web 2.0 Advertising - Web 2.0 Marketing - Web 2.0 Promotions - iMedia services to the internet business public. You can download a free e-book with our latest insights into the Web 2.0 marketing world by signing up to our list at [http://www.relativitycorp.com]http://www.relativitycorp.com. We look forward to providing you with fresh creative information and insight into this emerging industry.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
Before you can put any of these rules to use, you may want to understand a little more about the differences between social media marketing and social media optimization.

SMM = Social Media Marketing

Social Media Marketing is strategically using the big social sites to spread your brand name or drive traffic back to your web presence.

SMO = Social Media Optimization

Social Media Optimization is adding key elements to your websites or content that make them easy to spread across the big social sites.

Rohit Bhargava Developed Social Media Optimization Rules 1, 2, 3, 4 and 5.

1. Increase your linkability

Linkability is the willingness of other websites or articles to link back to your site. One way to increase your natural Google listing is to increase how many authority sites link to you, so to increase your linkability with social media optimization is to make your site more informative and useful to others. You can do this in many ways; blog, white papers, press releases, keyword targeted articles, RSS feeds, etc. This is the most important step in Social Media Optimization and should be your first priority.

2. Make tagging and bookmarking easy

The act of tagging is to bookmark the website to social bookmarking websites. For example, if you like the content or services provided at a website, you tag it. This will show others that you approve of this site and they will check it out, making viral traffic. To include social media optimization tagging on your site, you can add tagging links such as Digg, Del.icio.us, Technorati, etc. Also, add the tagging links to other pages in your site (not just the homepage) and when visitors click the tag button, make sure that there is a suggestion box to help your visitor list a relevant tag as well as notes.

3. Reward inbound links

As I mentioned before, one way to increase your natural listing with Google using social media optimization is to get more back links. You can do this by rewarding people/websites that link to you (inbound links). Inbound links are links that send people to your site from somewhere else. One way to reward people for linking to your site is to have a “Recently Linked” section that lists all of the websites that have linked to you.

4. Help your content travel

Social media optimization focuses on providing useful content to your market. When you publish content such as an article, video, or audio file you must help it reach as many people on the web as possible. You can do this by submitting to relevant high traffic websites. When the word gets out about your great content (no matter what format) you’ll receive backlinks to your site.

5. Encourage the mashup

To mash up is to use two websites' content and mash them together. For example, YouTube makes it easy to mash their content (videos) onto your site. In addition, because it is so easy, you have added a video to your site that has a Youtube logo on the video as well as a link back to YouTube. So to encourage a mashup with social media optimization is to make it easy for other websites to use your content and reference it to drive traffic back to your site.

Jeremiah Owyang Developed Social Media Optimization Rules 6 and 7

6. Be a User Resource, even if it doesn’t help you.

One thing all visitors appreciate is honesty. With social media optimization, you should include links to other websites that will help your visitor reach their goal or find the information they want. Do this, even when it doesn’t benefit you. By linking to competitors or information not created by you, you reap the benefits of having the all inclusive information on a particular topic. In the end, more people will link to you because you have lumped all information (or links) on a topic in one location.

7. Reward helpful and valuable users

Valuable users are your best friends. A valuable user can be determined in many ways; they may send traffic to your site, add valuable content to your site, or assist visitors at your site. No matter what they're doing, if it benefits you, your site, or your service, you need to reward them. This could be by sending a personal message thanking them for their dedication. Other ways to reward your valuable users is to create a rewards systems, advertise for them or promote their efforts on your homepage.

Cameron Olthuis Developed Social Media Optimization Rules 8, 9, 10, and 11

8. Participate

With Social Media Optimization you can participate by joining on the conversation about your topic (or targeted keyword). Simply posting articles and sharing content isn’t going to keep the buzz going. You should continue to share information on other websites. This participation will share your knowledge with more people. One way to do this is to find people that are blogging on your topic and to give input on the conversation. Also, participate in forums or other social groups that are discussing your topic. Read comments on your articles, videos, and audios and respond to them.

9. Know how to target your audience

Social media marketing is about sharing content/information. Not everyone is interested in your topic, so be sure to do your marketing research and post your information and knowledge where it will be understood and appreciated.

10. Create content

Content is considered to be any form of information that benefits a visitor. Content can be a white paper, article, video, audio, widget, etc. Your job is to find a piece of content that will spark interest in visitors. No matter what market you enter, there is always a form of content that they will share with others. Find out what it is and give it to them. This will, in turn, have them coming back for more useful content. If this happens, then you know that your social media optimization is successful.

11. Be real

Internet users are searching the web for specific content. If you are providing content that links back to a website, be sure that the website is relevant. You will not be rewarded for coaxing a visitor to a site that has nothing to do with the content they just read (or watched, depending on the type of content you provided).

Loren Baker developed Social Media Optimization Rules 12 and 13

12. Don’t forget your roots, be humble

It’s easy to let popularity get to your head. When you become the shining star in your market be sure to recognize those that helped you get to the front of the pack (this ties into #7 a little).

13. Don’t be afraid to try new things, stay fresh.

Anyone on the internet knows how quickly things change. Keep up with new media content, new types of websites, and new interests in your market. By staying on top of new information you can maintain top rankings.

Lee Odden developed Social Media Optimization Rules 14, 15 and 16

14. Develop a Social Media Optimization strategy

Social Media serves multiple purposes. You need to identify what your purpose is and then publish content that will promote that purpose. Some purposes for Social Media Optimization include: branding, reputation, charity, increased traffic, increased sales, credibility, etc. Make sure that as you develop content that you are publishing and creating with that purpose in mind.

15. Choose your SMO tactics wisely.

Of all the content available on the web, only about 10% of people on the web are content creators. The other 90% are consumers and are willing to share your content. Make your content easy to consume and spread. Also be sure to create content that will have the most impact on your original purpose.

16. Make Social Media Optimization part of your process and best practices.

We all know that there are specific Search engine optimization tactics that every website should include. Just as you include keywords in your title tags and keywords in your H1 tag, you should find ways to include social media optimization aspects into the building of your website. This can be small details like including social bookmark tags on your site or encouraging incoming links with the “Recently Linked” list I covered in #3.

17. Don't be afraid to let go of a message or idea and let others own it.

Finally, when you create a movement, spark an idea, or develop a new topic don’t be afraid to let others run with it. Collaboration is key. Others can improve upon your original idea and give you credit for the start. Be sure to give credit where it’s due.

Justin Brooke started with just a $2/day marketing budget and grew his business past 6 figures in just 1 year. At just 25 years old he has been Vice President of a multi-million dollar company and nominated "Best Marketer of 2007" by the American Business Awards. Justin's award winning [http://www.mpyremarketing.com/free_lead_gen.html] social media optimization company wants to handle your [http://www.mpyremarketing.com/free_lead_gen.html]social media marketing needs.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
If you look at the online market today, you will be able to observe that there is major competition online. This major competition has motivated internet companies to continue coming out with new and innovative products in order to have an edge on the competition. This is the main reason of their sustained success amongst a competitive market. That is why having a product launch plan is very important for online success. Here are four easy ways to get started with a successful product launch plan.

When you create a product launch plan, it is very important that you have an understanding of your target market. If you release a product amongst an audience that has no interest in your product, then your product launch plan was a tragic failure. Therefore, you must really know your target audience before you come up with a product launch plan. Also, it is important that you launch your product during a time when there is maximum demand for your product in the market.

With a good product launch plan, it is necessary that you market and presell your product before the actual launch date. During this time, you must use as many methods of advertising as you can to get your message out. The internet has turned out to be the perfect medium for pre-launching successful product releases. Just put ads to your product on high-traffic websites that are closely related to your target market. Remember, a successful product launch plan always takes into account the target audience that it is marketing to.

You should always include attractive bonus offers with your product when you begin to come up with your product launch plan. Including bonuses and alluring offers with your product will improve the success and earnings gained from the launch. Another proven product launch plan is to keep the price low initially during the launch, then raise the price to normal after a few days.

Melvin Perry is an internet entrepreneur that specializes in building large email lists within a matter of weeks. He currently teaches marketers via free step by step videos how to earn thousands monthly through the list-building model via free step-by-step videos. You can snatch these videos at no cost by visiting http://www.list-building-videos.com FREE Internet Marketing Videos.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
This is one article in the series of InfoPreneur Secrets which discusses tips, tricks, techniques and secrets to be a successful info product creator and marketer. This article will discuss how to effectively persuade authorities in your niche to joint venture with you in promotion of your info product.

Joint ventures are powerful things. They enable you to leverage the resources of other people to generate profits for yourself. What a great business model! Other people promote your products, you keep half of the money.

Here are some tips to get people to JV with you:

* First contact – The first time you contact a potential JV partner should not be asking for them to promote your product. You first need to build a relationship with them. Your first email could either introduce you and your business, or it could offer your potential partner assistance. Offer to write some articles for them or to help them with any tasks they don’t want to do. If you help them initially, they’ll be more likely to promote your product later on.

* Personalize your JV email – Once you feel you are ready to contact a potential partner, make sure the email you send is personalized. Refer to their websites and their activities. Use their name throughout the email.

* Create an offer too good to refuse – Make an offer to your potential JV partner so good they won’t be able to refuse it. You could offer them some unique articles if they promote, you could offer them an increased affiliate commission, you could offer them a reciprocal mailing (i.e. you promote one of their products to your list).

Approaching JV partners is an art form. It’s impossible for me to sum up everything in this short article, but hopefully it will help you when you approach your next (or first) JV partner.

James Penn is an experienced niche marketer who has developed and profitably marketed a library of niche info products and reports. To discover how to create an insane passive income online by creating tiny reports, visit http://www.shortreportprofits.com

James also runs a blog which details his trials and tribulations of being an internet marketer. He posts his tips, tricks, techniques and secrets that will help YOU to make money. Visit his blog at http://www.teenagemarketer.com

This free report from Dr. Mani may help you with approaching JV partners - http://ezinemarketingcenter.com/jv-deconstructed.pdf.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
Peeking through the windows of how software is designed and development can add to your income. With the technology that has evolved today, we all use computer programs that we like. A lot of software developers start from scratch using various computer languages to develop new and exciting software.

There is a lot of freeware that is offered under license for use and free to change as long as you don’t change certain things that are written into the program. "You didn’t start the fire," it was already burning when you arrived at the desired spot to write genuine programs and games for fun or profit.

The software that you use can be enhanced or made better. This is where you fit in. The wheel has already been invented. So why would you try to accomplish building the wheel over again? Why not enhance it? The evolution of the wheel has advanced man into the future so far that we now have cars. In other words, the program or software that you want to create can or may be the idea of someone else. I'm not telling you to steal or infringe on anyone's copyrights or trade secrets. However, once you become proficient in computer programming, why not write your own program to do what your favorite software can do? This process can take a few hours or longer to develop. But once the software is completed, you can market it to increase your income. Your product can be as good as Lager Corporation’s product. Usually the outcome is better than you would expect.

You can also hire someone to write a program specifically for you. This program can be as simple or complex as you desire. Look at the trends of our world today. What’s hot or in demand? Create a new product and promote it.
Peek through the windows, now tell me-- what did you see? You should have seen the inner workings of computers and software programs that you can help evolve into something useful, creative and new.

Born in Shreveoort Louisiana, I moved to Baton Rouge, Louisiana at age 20. I now live in Humble, Texas. I have a B.A. in Philosophy and am currently employed by The Department of the Treasury. I am married with children and I love to write and tell stories. I am a church Deacon. Everyone that I meet is a friend. I see life as an opportunity to learn, to explore and, of course, to write.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
StumbleUpon has been one of the leading referral traffic social media networks which you should be using to boost traffic to your site/blog. You might not know that within a day if your site/blog is being stumbled by others, you might be drawing hundreds or thousands of visitors who are interested in what you have to offer. The more people who give a thumbs up and a review, the higher your chances are for your article to be exposed to others.

When you are stumbling another article, make sure that you also drop a review with relevant tagging. By dropping a review, the user will know you have given a read and he might drop by your profile and stumble sites that may belong to you as well. It will appear on your profile so that it looks more like a blog, and whatever review you give will tell others how good this article is and they will stumble further. Tagging is important as well. With relevant tags on the review, it will be sent out to others who are interested in this topic to give it maximum exposure.

Stumbling your Articles

Remember that you should try to avoid stumbling your own article, unless it is something that you think could benefit both your users and the readers on StumbleUpon-- then stumbling your own article would attract more people to see what you have.

Aim to be a Top Stumbler

This does not happen in a day, but it takes time to reach that status. Set a goal to become the TOP 50 STUMBLERS and start to stumble websites, photos and videos equally. Make sure you do not give only thumbs up and no reviews because a top stumbler does not only thumbs up, but gives a review and tagging as well.

What StumbleUpon Doesn't Want You To Know

I will now share what StumbleUpon does not intend to let you know on how you increase your status and also how you can work your way to a Top Stumbler.

Stumble more Videos and Photos

Would I be biting my own tongue if I said that stumbling more videos and photos can increase your ranks more than stumbling websites? According to my observations, a majority of the Top 50 stumblers actually have less pages stumbled on than many others but still gets ranked in the Top 50... why is that so?

The photos and videos they stumbled made a lot of difference, and it could be the way for you to become a Top Stumbler. Have you stumbled enough Videos and Photos to make this myth come true for you? If you have yet to, then do it quickly.

All in all, you need to learn how to stumble better -- don't just give a thumbs up and leave the site!

Etienne is an author and blogger who gives tips and tricks on how to make money online and strategic blogging and traffic tips. Learn how to increase targeted traffic at http://www.etienneteo.com/.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
The Internet has changed our lifestyle to such a great extent that we rely on it for every little thing we are involved in. In fact, it is one of the best ways to get connected with our family and friends, as we are constantly swinging between the pendulum of time and work. The latest method of staying connecting is social media optimization. It is, in fact, a perfect way to churn out endless profits. Moreover, the internet is a huge platform for sharing information and interacting.

Social media optimization has become one of the most popular methods through which one can interact and gain knowledge on various serious and miscellaneous topics and issues. It has, in fact, raised the level of internet services by enhancing the visibility of the site and at the same time getting the site a higher rank amongst the famous search engines like Google, MSN and Yahoo. Social media optimization, however, involves carefully planned and laid-out strategies that help many websites in gaining popularity and more business. What exactly is social media optimization? Well, it is a set of methods that generate publicity through the internet and connect online communities and websites together.

Social media optimization is possibly the best method to attract traffic to your website. Today, many businessmen prefer business conducted through social media optimization as it gives an edge over various other publicity methods. In fact, search engine marketing firms have certainly made social media optimization an excellent medium of interaction. With the evolution of information technology, net savvy people frequently visit a number of websites to get knowledge and the appeal of social media optimization is that it acts as an interactive platform. You have most likely come across videos uploaded on various sites that also offer blogging services, forums and discussion panels that further enhances the effect of social media optimization. In addition, social media optimization uses viral marketing techniques that spread their word across the web.

In this instance, the sole purpose is to get people talking about a product, service or an idea. The conventional method of word-of-mouth serves as the publicity vehicle that in turn popularizes the website amongst the users. The various other techniques utilized by social media optimization include video and photo sharing, social bookmarking and blogging. In social media optimization, the emphasis is laid upon the elevation of the link-ability of the website that encourages the inbound links. Social media optimization additionally creates tags and book marks for the website so that it becomes user friendly and is accessed 24 hours a day. With this, the user is able to bookmark it easily as well as go back to it whenever required without any hassle or trouble. Hence, the visitor attains a comfort level with the website. As a result, the website will get recognition and simultaneously gain popularity amongst the internet users. The purpose of social media optimization will be achieved. Therefore, the website will be able to create its own space amongst various search engines and also earn a rank as a top website.

Steve Waganer has specialization in Web Marketing. He is expert in Search engine optimization,Search engine marketing, [http://www.cometsearchenginemarketing.com/social_media_optimization.html]Social media optimizationTo get the SEO tips from SEO firm for your website to get high rank and top position in major search engines visit http://www.cometsearchenginemarketing.com.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
Who is your competition? If you’re like every other self-respecting online business owner, you have scoured the Internet locating other sites that sell similar merchandise or services. And, like most businesses, you learn what you can from these sites and make use of what you learn.

Who is your competition? Is it the box store down the street that can sell similar products for less than you can acquire yours? If you’re like most business owners, you seek creative ways to market your product in a manner that accentuates the unique features and qualities that can’t be duplicated in box store purchases.

But who is your competition?

You. You are your own best competition.

As a business owner you need to pay attention to what other businesses do (both online and in brick-and-mortar counterparts). In the end, however, you are in competition with yourself first and foremost.

You may or may not be able to match or beat another business in price, but you can work hard to do better in business this year than you did last.

Think for a minute about all the things that you are doing better at this year than last. Don’t limit your thinking to financial data.

Are you better able to handle administrative duties this year?

Are you establishing new networks between business associates and customers?

Are you implementing new marketing strategies that you didn’t know about last year?

Are you streamlining customer service by developing autoresponders and faster product fulfillment options?

Are you making sure your website remains fresh and inviting in a way that you weren’t able to last year?

Are you more passionate about your business this year than you were last year?

Are you responding to customer requests for certain products and eliminating others that do not sell as well?

I could ask dozens of additional questions, but the point to this exercise is that if you spend more time competing with yourself than with another business, you will most often find greater success.

When you compete against yourself, you are better able to learn what you can from mistakes you’ve made in the past and improve. When you focus too much on what someone else is doing, you are less able to evaluate what mistakes you have made (or are making). In the end, you may not have the ability to be objective about how you are doing as a business because you are spending too much time concentrating on a business you don’t own.

Maybe this is the year you can start a new and healthy competition – with yourself.

Scott Lindsay is a web developer and entrepreneur. He is the founder of HighPowerSites and many other web projects. Get your own website online in just 5 minutes with HighPowerSites.com at: http://www.highpowersites.com Start your own ebook business with BooksWealth at: http://www.bookswealth.com.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
A new and innovative product can be marketed to literally millions of people almost overnight in the world today. However, if none of those people have any interest in the product, it is still not very likely to sell well. Correctly identifying the demographic target of the market will solve that problem. Once the demographics have been defined, it will be easier to know where and to whom the market will be directed.

There are numerous sites on the internet for sending an advertisement to thousands or even millions of people. Many (or very likely most) people who have tried this know how difficult it is to get any discernible results from this type of campaign. While the ad may indeed go out to thousands or even millions of people, only a very small percentage of those people will ever look at those ads. Even then, the average return rate on random ads is less than one-half percent.

No matter how those odds are stacked, the odds are negligible at best. If the web site is brand new and the only interest is to generate generic traffic that is not likely to return, just to get some numbers, this may be a viable alternative, but for advertising, marketing and becoming successful with a product, it just will not work; at least not most of the time.

If the proper steps have been followed, the product is already under development or has already been completed and is just waiting on the next step to be completed. Either way, there should be a pretty good idea by now who the target audience is. Targeted marketing will always fare better than blind or blanket campaigns that try to cover everybody and everything.

This process may actually take some research and some insight. Many products can be targeted to multiple audiences, all of whom may be very receptive to the product. However, different demographics will respond differently to the actual marketing campaigns. For example; an eighty year old woman who happens to use the same shampoo as a fourteen year old boy is not very likely to respond the same way to an ad that is targeted to the teen. Quite the opposite may happen, actually, and the one customer will be forfeited for the sake of the other.

The idea is to figure out everybody who is going to be using this particular product. Each one of these demographic groups should have their own advertising campaign and marketing in place. By addressing separate markets differently, nobody will be alienated and the list of customers can be expanded rather than narrowed down. It is always better to have too many customers than not enough.

It is important to have as much information as possible about each group that is being targeted. Will the teenagers being targeted all be sports stars or will they be the ones less prevalent and more subtle in their appearances? Will the grandmother figure be an avid outdoors person with an active lifestyle or one who prefers to sit at home knitting while listening to the records she has from her youth?

All of these factors become more and more important as the targeting becomes more specific. Certain people will identify with one thing while it may not even be readily recognizable to someone else. While diversity in advertising is always a good idea, it is not helpful when it isolates more people than it is bringing into the market. By knowing who the target audience is, and knowing specifics about them, they can be more effectively pursued and sales increased accordingly.

As the marketing and advertising are expanded, further markets can be explored. However, at the beginning of any project, your time and resources are usually going to be stretched pretty thin. Concentrating on one market at a time can help alleviate some of the stress involved and provide a quicker return of investment. Ward Tipton has been writing SEO and SEM materials for over three years now and has recently become involved in providing new and unmatched materials by an actual Work Team comprised of professional writers, technicians, engineers, editors, Internet Marketers and a gathering of talent heretofore unmatched in the world of Internet Marketing. Visit http://wardtipton.com .]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
It is a widely known fact that marketers are always approached for refunds. This is a very usual occurrence in the market. Generally, about 25 to 100% of the customers who purchase your products will ask you for a refund for whatever article they bought from you.

Your customers could ask for refunds on any article for a wide variety of reasons, but the most common requests for refunds usually occur when people want to return something they bought because of the hype surrounding it, but do not think it worthwhile after purchasing. These refund requests cut down on the profits you initially thought you had made. Thus, you should have a way to decrease this return and refund business as much as you can. This is how:

Make sure that you do not surround your products with too much undeserved hype. You will naturally want to talk only about the positive features of the product you are selling and make it seem better than it actually is or in comparison to all other products in the same group. If you make your product seem like it is the next best thing since sliced bread, you are bound to overexcite your customers’ expectations. When it fails to satisfy these expectations, your subscribers will want to return the product and demand a refund. So, it is actually better to state exactly what the advantages of the product you are selling are and not go overboard in trying to make it sound too good. Be clear about your offers and don’t promise effects your product won’t be able to deliver. Only give your customers what you’re sure you can give them. This will increase their faith in your shop and products and increase your goodwill.

If you have a payment processor, when you send confirmation emails to your subscribers, make sure that you clearly state that their credit cards will be billed by your company. If you don’t have one but use a third-party payment processor instead, then ensure that you mention in the confirmation email what name will appear on your customers’ receipts and credit card bills. You could also include this vital information on the download page or thank you page of your website. Since clients do not remember buying anything from the other company, they ask for a refund, and this leads to loss of business. Thus, by being careful, you can reduce the refund requests.

Include a Frequently Asked Questions (FAQ) page on your website, and deal with the most important issues on this page. People lose business when they fail to reply to all the emails sent by subscribers regarding a purchased product, which makes the client want a refund. Hire an assistant who will handle all the mail and phone calls, so that your subscribers have prompt answers to all their questions regarding uses/features of a product they bought from you. When your customers have their questions answered promptly, they will be much less likely to request a refund.

Benjamin Seow is the Founder of NETPRENEURCOLLEGE.COM.

Visit his website at http://www.NetpreneurCollege.com to access hundreds of resources for internet entrepreneurs.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
How can you achieve great sales with your product? In any campaign that you are about to launch, you need to put in efforts to influence the decision-making of your customers and to put them totally in the favor of your company. Well, basically, the whole idea is to play with the psychology of the consumers!

Let's look at some tricks you can use to influence the minds of the consumers. These tricks are useful not only to the ordinary sales person, but also to larger firms.

First, consider using mutual exchange, which is the most powerful trick. You can start off by giving freebies to the customers. Initially, the customer will accept it, but from the next time, he will feel obliged and will try to return the favor. For example, offer your product free initially. If the customer is satisfied with the product, he will pay for it the next time. This principle causes some confusion to some. To be effective, remember that the product should be given totally free without any condition to be fulfilled. For instance, it is definitely against the principle to quote in your sales line, "Spend over $40 and get a free download of an ebook!" The right sales tag should be "Download the ebook absolutely free!" If the ebook is really good and useful, the customer might think of buying other ebooks from your company, and even recommend your site to friends.

The next trick is to present something as if it is of high value, but it should cost only a small amount (or none at all) for the company to produce. An example is that of information. The whole idea is to attract the customer that you are revealing to them a big-time, valuable secret, which is not known to anyone at all. But beware that you do not turn the big secret into another advertisement.

Most customers do not reject free samples. And that's the next tip. Give out free samples to your targeted customers. However, bear in mind you should use good quality products only. Some companies have not been successful in using this tip because they distribute samples of poor quality or even rejected products! The customers have a bad impression of the product and will therefore not buy it.

Catch the customers with words that initiate immediate action. For instance, "One-Time Offer", "Offer While Stock Lasts" and "Last Day Offer", just to name a few. These are really motivating as the customer gets the impression that the offer is valid for a limited period only and the product is of a limited edition. What's next? The customer feels that he should go out and buy it before it is too late.

Another way to increase sales is to trick the customer into making a commitment, step-by-step towards the goal, without realizing it. How can we achieve this? To begin, when a customer requests information, provide him with the relevant details for free and make him fill out a form with his contact information. The content of the form can be getting offers and information about products in the future. A word of caution - no advertisement at this point! Once the customer provides his contact information, then will you start the advertisement about your products and services! A good example is to conduct surveys.

You can increase the sales of your products if you apply these tricks appropriately in your business.

CW Teo is an expert in personal development. He established SecretX University to help you learn all you need to know about Internet Marketing for FREE. Visit http://www.SecretXuniversity.com.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
Launching a new product is often the joy of entrepreneurs. However, many entrepreneurs start this process by shooting their efforts in the foot, then wondering why their ambitions are only limping along.

In order to avoid this common error, entrepreneurs must come to understand a couple of facts that seem very cruel to most egos. One fact is that, at the launch stage, no one cares about your new product but you. The second fact is that you must find a way to change fact number one.

Sure, I know what just popped into your head. You thought, "Well, I will just advertise my product and let the money roll in." That sounds good, but if we could somehow convene a committee of the owners of failed product launches of times past, you would find that they thought the same thing at the beginning of their campaigns. They did just that. And not only did they NOT make money; they lost money they already had in hand.

There must be an educational process implemented at the launch of any product. Just coming out of nowhere and telling consumers to buy your product is rarely successful.

Much like the age old question of which comes first chicken or the egg, there is the question of which comes first advertising or developing consumer’s interest in your product. Many people think these are the same but they aren’t.

When you present information online about a new product you must consider the web surfers patience and tolerance for reading what you have to say about your product. Since there is no distance in cyberspace, web surfers can leave websites very quickly. Bore them and you loose them. Entertain them and they will read every word of your promotional material and be happy to do it. They’ll absorb your product’s info in the process.

The question that remains is how to entertain them long enough to get your product information into their head. Flashy websites won’t do it anymore. They are a dime a dozen in this template-driven Internet age. You must have a hook. Listing your website in entertaining areas of the Internet can be a great way to get your product noticed and appreciated for what it has to offer to consumers.

Lately, companies both large and small have employed this angle in the physical world. Baseball games, football games, basketball games etc. have been inundated by ads and product introductions. Employing these tactics online are a lot less expensive and a lot easier to implement.

There are multiple ways of doing this. One of the most interesting means of introducing a product to the public is to immerse your product introduction into entertaining websites, but even greater than that is to make your introduction documentation itself a part of the entertainment.

Websites allow product launch materials to capture the full attention of prospective buyers by making the introduction materials part of a game the consumer is already playing. Users look for spelling and other errors to report them to the owner. They read every word, catching the full impact of the sales pitch and learn all of the feature intricacies of the product in question.

One of the side benefits of employing this type of technique is the perfection of sales materials. This makes product offers even more appealing to future customers.

John Reed is an internet marketer that embraces innovation in marketing. You can learn more about low cost marketing innovation at http://www.errormarketing.com.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
By Laura Koehne

Usual advice to entrepreneurs focuses on practicalities like learning to evaluate the market, write a business plan or raise money. But this assumption that we’ve already found the perfect idea or business opportunity is just plain wrong!

As a kid I dreamed that someday I would have my own business. In my 20’s I kept my eyes open, freelanced a bit and even had a little web start up with a friend that turned out to be more of a hobby than a sustainable venture. I completed an MBA and studied entrepreneurship, and along the way I wrote a number of appealing business plans. Unfortunately, none of those businesses were appealing to me.

Truth was I didn’t know what my dream looked like. I was surrounded by great opportunity but I hadn’t spent enough time honing my receptors to know which opportunity was right for me.

What was missing was the atypical business advice: To find my perfect business opportunity, I had to find myself first. I needed to assess ME before I could even look at the market!

How will you recognize the idea or business opportunity that is the perfect fit for you? Do you know what gives you the passion and energy that you’ll need to start a business? Steel your courage and get ready to dive in: knowing yourself objectively, good and bad, inside and out, is essential for recognizing your perfect opportunities.

Here are some unconventional ideas to help you prime your entrepreneurial pump:

1. Specialize – in Yourself

Take the time to inventory your most important values and goals. Evaluate your strengths as well as your blind spots. Remember that it’s not easy to read the label when you’re inside the bottle, so solicit help from friends you respect and who know you well. My friend, Jim, was stunned to realize that not everyone loved talking to people the way he does. He had discounted his talent for networking because for him it’s as natural as breathing and he assumed everyone could do it. These overlooked gifts are often our easiest, most energizing and valuable skills.

2. Generalize – in the World

You’re an expert in your field, no doubt, but don’t forget that there is a whole world out there. Be curious and pay attention to different industries, trends and patterns. Many of the biggest breakthroughs come from making connections between previously unrelated needs. Visit the newsstand once a week to pick up a publication you would otherwise never read. Watch the ideas start flowing. Collect the ideas that are most intriguing to you. Are there any patterns?

3. Take a Vacation

Taking a break from your routine is needed to reconnect with your creativity, insights and passions. Have you ever been driving a car or daydreaming in the shower when suddenly an amazing revelation pops into your head? A relaxing vacation can have the same effect on a grander scale. Give yourself time to dream.

4. Prepare Your Financial Attitudes

You’ve heard all the advice about preparing your bank account for the big leap, but you must also tune up your money attitudes. An off-kilter relationship with money can derail your entrepreneurial dream. My client Lori, whose business was slipping, examined her beliefs and found she wanted to protect money, and thus failed to take needed risk. Now that she’s more comfortable with money, and bolder, her business is thriving! Appreciate money as you would a business partner and create a good relationship with it, before you start the company.

5. Kick Butt at Work

While you develop your entrepreneurial dreams, redouble your commitment to your current job. Do great work for co-workers and clients. Develop relationships and a sterling reputation. So what if these people are not among your first customers, they can become your greatest advocates! Do your day job to the best of your ability and be someone that others are proud to refer.

6. Befriend Your Fears

We all have them – big, tummy-knotting fears or little nagging, “I’m not good enough” worries. Learn to recognize the limiting perceptions or attitudes that may become speed bumps on your way to success. When acknowledged, these fears become allies that will actually make you more successful: Business owner, Lisa, is a creative visionary who shivers at the thought of implementation. For sure, she will want to hire a crackerjack implementer for her team. Seek opportunities that minimize the effects of your fears, or consciously prepare to accommodate them with additional training, specific people in your team or advantageous alliances.

7. Discover – and Live -- Your Personal Brand

When people’s perception of you is in sync with the real you, life gets a whole lot easier. Act consistently on your values and beliefs, and people will recognize what you stand for, what you can be counted on to do, and how you will do it. This makes it easy for others to introduce you to the perfect people, the perfect companies, and perfect ideas. An authentic personal brand gives you a high likelihood of finding the perfect opportunity. After all, your unique dream comes from who you really are.

Laura Koehne, founder of THRIVE Against the Grain, coaches you to take the road less traveled with complete confidence. She holds an MBA in Entrepreneurship from University of Maryland and has realized her entrepreneurial dream by helping others find theirs. For coaching, guidance and additional exercises to help you prepare for your chance of a lifetime, visit her website at http://www.ThriveAgainstTheGrain.com and subscribe to Laura’s DoWhat!? monthly eZine.
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A product launch can be extremely easy or it can be complicated beyond expectation.

For example, if you are simply creating a product based on a variation on a non-patented product, it may be fairly easy to launch the product. This is often seen with candy, baked goods and other edible items.

There are numerous companies on the web that revolve around confectionary items including brownies, cookies and candy.

Obviously, there may be other issues you need to address with the preparation of these products, but the actual launch of the product may not require significant research and development.

If your product is distinct and related specifically to an entirely new product you are developing, you may want to spend the time needed to file a patent on something that either does not exist or is an improvement on an existing application. You will also spend significant time (and perhaps finances) in the research and development of your all-new product. This is essential in assuring yourself and your potential consumers that the product is not only new and distinctive, but has been tested to demonstrate quality and longevity.

Perhaps the easiest way to instigate a product launch is by simply infusing an existing product you may have had available in a brick and mortar store into an online business environment. The long-term success of online businesses that were an outgrowth of an existing storefront is encouraging and part of the phenomenon that is known as the World Wide Web.

Everyone wants to rush a product to market. Take, for instance, various cell phones. Each generation of phone provides improved design and new applications. As soon as one company unveils a new design and features, it isn't too long before another company presents something new with similar features and a few new ones.

I suppose it is the nature of business to evaluate the successes of competitors and work to match and exceed the offerings they make available. This dynamic is a driving force in pushing business to new and greater places in both service and product offerings.

One of the advantages of a product that is more organic in nature is that you may find a more individual item that is not easily duplicated and may be more adept at making an emotional impact on consumers.

Let me explain. Hand-crafted or homemade items often have the potential to help us connect with a memorable past while creating positive feelings in the present. It could be something as small as a bag of salt water taffy from a seaside shop that simply reminds you of a trip to the ocean as a child and time spent with dad, mom, grandparents or other cherished family members. It could also be something like a hand-carved walking stick that reminds you of hikes with family or friends. Just the visual cue created by these (or similar) products may remind you of times you enjoy remembering.

Any business that can supply an emotional connection with a product launch will more than likely find steady success in their business endeavors.

A product launch is important in the development of your business. Learn every facet of the product, find ways to describe it and help your audience find a reason to connect with the product on an emotional level.

Scott Lindsay is a web developer and entrepreneur. He is the founder of HighPowerSites and many other web projects. Get your own website online in just 5 minutes with HighPowerSites.com at: http://www.highpowersites.com. Start your own ebook business with BooksWealth at: http://www.bookswealth.com.]]> http://miraclemoneyblog.com/homebiztips/HomeBusinessTips_RPa_1919/user/index.php
Locating the right products to sell online or off-line, one must clearly understand what people want to purchase. The right choice of product, service or idea followed by the demand in the current market and the competition or market share determines the product, service or idea's longevity in the market.

"What should I sell? What products are best-sellers?" Many people ask these questions and many are trying to find an answer so they can make an informed, intelligent decision. If one truly wants to know the answer to these questions, research is the way to find it.

There are all kinds of triggers and false evidence along the trail to mislead one into thinking they have an idea that is in high-demand. Understand this; a product, service or idea must satisfy the needs, wants and expectations of the customers or it will be a flop.

There are five basic key factors to consider before launching a product, service or idea; the need, want and expectation key factor, the competition key factor, the interest key factor, the advertising key factor and the analysis key factor. Let us get started, shall we?

Need is the fundamental question consumers ask themselves before each purchase. Another name for Need is the "qualifier or gatekeeper" factor in a purchase. Want is the next question a consumer will ask, also known as the "determiner" factor in the decision-making process. Expectation pulls both the need and want together to determine its value or worth to the consumer. Expectations and wants are closely related and are invaluable when products, services and ideas are similar.

Following the basic demand concept will clear the path to understanding the importance of use, language, understandability and affordable pricing. These ideas are applicable to Internet Marketing, Teleseminars, Webinars, Blogs, Pod casts and the list goes on.

The internet is no longer just a way to keep in touch, but a tool, when used properly, that will change the way businesses advertise. The demand concepts are basic and equally important to online and off-line marketing.

The second key factor to consider when searching for a product to sell is competition or market shares. Competition level or shares in the market mean the ratio of the brand sales versus the market sales. Consumers decide the competitive frame when exercising their power to buy, while companies define its target competitors.

Therefore, choosing the right segment of the market where one can have a leadership or competitive stance is critical. The objective of business is not just to satisfy the needs and wants of the consumer but to profit as well. Otherwise, the competition will satisfy the needs and wants of the customer.

The third key factor consideration when searching for the right product, service or idea to sell is the level of interest. Interest paints the whole picture and determines where the demand and competition numbers will fall. Simply put; no demand, no competition and no profits. The research must continue in order to find the right product to sell.

The fourth key factor consideration is advertising. Learning how others are advertising the product will help determine if a product, service or idea is marketable. If there are a good number of similar products in the market, this is possibly a good match.

The final key factor consideration in the process is analyzing and evaluating the data collected. Now, weigh all the key factors and determine marketability of a product, service or idea.

Summary of the key factors:

(a) Enough demand, enough purchasers

(b) Not too much competition, enough profits to share

(c) Not too much advertising keeps down the price and competition

(d) Enough interest, combined with high demand, means good market share

Dwayne Golden, founder of the Best of Best Teleseminar, hosts a free conference call Thursday Nights at 9:00 PM. The number is 218-486-3695, access code 153388#. The beauty of teleseminars is that you get valuable information without leaving home or doing a search online and receiving more than you need or not enough information.

This is how I built my businesses and got questions answered through teleseminars with Les Brown, Jim Rohn, Dwayne Golden, Dr. Fran Harris, Jeffery Combs, Jerry Clark, Artemis Limpert, Myron Golden and many others just to name a few.

Robin D Haywood, in February of 2006, ventured into her first Network Marketing Company and reached the top-paying level in less than a month. In August she made the decision to retire from Real Estate which had been a part of her life since l989.

Now she and her husband Ken are Internet and Network Marketers, Business Coaches for the Married Folk and e-Motional Speakers. After attending the Dwayne Golden Internet Marketing Boot Camp, a $3500.00 course, Ken will soon retire from his 6-figure government job. RK Haywood Enterprises Incorporated (RKHEI) formed in 1996 and the non-profit focuses on troubled youths as well as mentoring, coaching and training programs for Veterans. They both served in the Army and are disabled Veterans.

Get more information on the next Dwayne Golden Internet Boot Camp coming on October 26 and 27. Find out how you can attend the Boot Camp FREE! Just call or email them.

Yours in prosperity and success,

Robin D Haywood, CEO

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By Annie Jennings PR

If you are a book author, expert, or wish to brand yourself to the media and are in pursuit of media placements, Annie Jennings PR recommends you develop a media site, or author/expert showcase site developed especially for the media.

Choose a website name that is easy to type and contains no unusual spellings. You want to keep the site simple and easy to use. Limit or eliminate any challenges the media might have. The first step is to name the site in a way that makes it easy and obvious.

The name of your media website, for example, could be: www.YourName.com, www.YourNameCredentials.com, www.yournamePHD.com, or if www.yourname.com is not available, buy the .TV extension meaning you would buy the www.yourname.tv.
By naming your website after yourself, the media assumes they are going to the site to find out about you, the expert or author, and of course, they are right.

It is certainly OK to have more than one website; in fact, I recommend it. Each site should have a specific strategy, that is, what do you want the visitor to do? This is also called a conversion strategy.

With a media site, you want the media to be able to obtain all the information they need to book you for the media opportunity.

With a business site, you want the visitor to find out all about your bu